Launched flagship paid media for iWi Life, an Omega-3 supplement brand including Search and Social campaigns for first time. After six-months of proven performance, expanded into Retail, Display, Video and Native for full funnel media activation yielding ~33% and 40% higher engagement and CVR than goal due to successful audience segmentation and overall targeting strategies. Initial performance wins helped Mediaocean become iWi's AOR.

iWi Supplements